// AI-NATIVE AGENCYMost agencies charge for the audit. We give ours away.
The free instant audit reads your store listing and names your biggest funnel leak — in about two minutes. Want the full plan? A discovery call turns into a Growth Conception: a comprehensive 10–15 page plan for how we would grow your app, in two days, yours to keep whether or not you hire us. Both free. That is the whole point.
AppDNA Agency is the AI-native app marketing agency for subscription apps. Its audit is free and comes in two depths: a two-minute instant audit that reads a store listing and names the biggest funnel leak, and a Growth Conception — a comprehensive 10–15 page growth plan written after a discovery call and delivered in two days. Both are free and both are the client's to keep. Where most app agencies charge for a growth audit, AppDNA gives it away because the plan itself is the sales pitch, and everything it produces lands in a workspace the client owns.
Two ways in. Neither one costs anything.
Start with two minutes. Go deeper with a call. Pay nothing to find out whether we can help.
Two minutes. A real diagnosis.
This is the same instant audit that powers the AppDNA platform. Paste your App Store or Google Play link; the system reads your listing, your reviews, and your competitors, asks you a short set of questions, and delivers your Growth Score, your funnel mapped across six stages, your biggest leak named, and a 90-day action plan. Free, shareable, no call required to unlock anything.
In 85% of the apps we audit, the biggest revenue leak is onboarding that fails to create the aha moment — costing at least a third of potential conversion.
// across our auditsA 10–15 page plan for your app. Written by people, given away free.
The instant audit works from public signal. The Growth Conception adds the thing software cannot: senior strategists thinking about your specific app. Book a discovery call — thirty minutes, no pitch, we listen. Two days later you have a comprehensive plan: where your funnel leaks revenue, what we would fix first and why, how each part of the system applies to your situation, and a 90-day roadmap. It is written for you, not assembled from a template with your logo on it.
Why we give it away: Because a plan you can act on is the most honest sales pitch we have. If it is good, you will want the team that wrote it to run it. If you would rather run it yourself, the plan is still yours — and we part on good terms. Either way you have seen exactly how we think before anyone asks you to sign anything.
The call — 30 minutes
Your app, your funnel, what is actually blocking growth. No demo script; we are gathering what we need to do real work.
We go quiet and work
Agents pull the market and competitor read; strategists shape the plan against a decade of practice.
Day two — the document
The Growth Conception lands in your inbox, yours to keep. If you want to walk through it together, we book a second call.
What lands in your inbox on day two.
Where your growth chain leaks, mapped across the stages that matter for your category — named, not hand-waved.
What we would fix first and why — the single change most likely to move revenue, with the reasoning shown.
Which of the nine modules matter most for your app right now, and what shipping against them looks like in practice.
A sequenced plan: what runs in weeks 1–2, what waits for data, what compounds — the shape of a real quarter, not a wish list.
The whole plan is yours whether or not you engage us. Run it in-house, hand it to another team, or bring it back to us to execute. No gate.
Agents do the legwork. Strategists write the plan.
Honest division of labor: the agents pull the volume — the market read, the competitor teardown, the pattern-matching across categories that would take a human days. The strategists do the judgment — deciding what actually matters for your app and writing the plan in the order a real team should run it. Nothing reaches your document that a strategist did not decide belongs there. Human strategists. AI execution. Results that compound.
For live apps with real funnels.
For you if you run a live subscription app with real users moving through a real funnel, and you want a plan before you commit to anyone — including us.
Not yet for you if your app is not live. There is no funnel to audit yet. Pre-launch founders should look at Pre-Launch Strategy — the product built for the stage you are at.
Including the suspicious ones.
The six questions people ask about a growth audit — including the suspicious ones.
Because the plan is how we sell. Most agencies gate the findings to force a paid engagement; we would rather hand you a plan good enough that you want us to run it. If you take the plan and run it yourself, that is a fair outcome and it costs us nothing we were not glad to give. The model only works if the audit is genuinely good — so it is.
Missing your question? Ask us directly — a human replies within one business day.
Start where the risk is zero.
Two minutes gets you your Growth Score and your biggest leak. A thirty-minute call gets you a 10–15 page plan in two days. Both are free, both are yours to keep, and neither asks for a card. Start wherever you like.