# AppDNA Agency > AppDNA is the AI-native app growth & marketing agency for subscription apps. Human strategists paired with AI execution across ASO, paid UA, retention, and monetization — turning installs into retained, paying users. Operated by AppDNA AI, Inc. ## What we do - Managed app growth: an outsourced AI-native team running ASO, paid UA, retention, and monetization end to end - ASO (App Store Optimization): keyword, creative, and conversion-rate optimization for the App Store and Google Play - Paid UA: profitable user acquisition across Meta, Google, TikTok, and Apple Search Ads - Retention & monetization: onboarding, lifecycle, paywall, and pricing optimization - Creative: app store and paid-ad creative, designed and produced by a human creative team - Analytics implementation: clean measurement and attribution setup - Pre-launch strategy, training, and the App Growth Framework course ## Proof - Aion Bank: iOS conversion +251% - Dunkin': D90 retention +30.5% - Homa Games: CPI −38.1% ## Key pages - Home: https://appdna.agency/ - How we work: https://appdna.agency/how-we-work - Results & case studies: https://appdna.agency/results - Managed growth: https://appdna.agency/managed-growth - Creative: https://appdna.agency/creative - Free app growth audit: https://appdna.agency/audit - App Growth Framework course: https://appdna.agency/framework-course - Blog: https://appdna.agency/blog - About: https://appdna.agency/about - Contact: https://appdna.agency/contact ## Contact - Email: hello@appdna.agency - Website: https://appdna.agency